What I Do
I help businesses grow.
I’ve been involved with over a dozen startups, six acquisitions, and two exits.
I’m an angel investor, speaker, board director, trustee, and advisor.
I built a software company, a marketing agency, and a local media network.
I’ve helped clients scale nationally.
I speak and train on ways to help businesses innovate and grow.
How I Can Help
Hire me to build growth strategy & systems
Hire me to speak or train for your organization
Sell me your business
Participate in our mastermind experiment DoubleUp
Ideas
How to Build an AI Agent
Ever wondered what an AI Agent is or how to leverage AI for your business? Let’s build one together. This tutorial walks you through creating an agent that automatically finds news about interesting auction items and generates social media posts. It’s designed as an introduction to agents and automation, and how they work. Once you’re comfortable, you can start automating everything from lead generation to customer support and beyond.
AI Proposal Persuasiveness, Tested
Which AI is the most persuasive? While speaking at an event in Miami, I ran a quick experiment to find out. I tested Gemini, DeepSeek, Claude, Grok, and ChatGPT on writing persuasive property auction proposals using a weighted scoring system. DeepSeek came out on top at 4.9/5, with Claude close behind at 4.8/5. ChatGPT surprisingly ranked last at 3.4/5. Want to see if you get similar results?
AI Auction Workflow
AI Online Auction Production Workflow
Learn this is how I streamlined production for our online auctions using AI tools. This workflow combines Google AI Studio for automated item cataloging and Claude for strategic auction sequencing, optimizing for total sale value through consumer psychology and e-commerce best practices. Includes system instructions, prompts, and practical tips for processing hundreds of lots efficiently.
Cultivating Audiences vs Chasing Markets
Most businesses die trying to appeal to everyone instead of being irresistible to someone.
Don’t cater to the market. Focus harder on finding your best people. Sustainable growth isn’t about chasing every shiny object; it’s about knowing exactly who you serve best and doubling down on being irreplaceable to them.
86% of Business Owners Would Earn More as Employees
86% of small business owners make less than $100k/year. The uncomfortable truth is that most small businesses are just jobs with extra steps. It’s more time and more stress, for less pay. To build a real business (not build yourself a job), you need enough revenue to pay yourself, cover operations, build a team, and reinvest in growth. The math shows that’s a minimum of $2.68M in revenue. Anything less is just selling time for money, and most people don’t understand what it requires before taking the leap.
View More 86% of Business Owners Would Earn More as Employees
The Value of Owned Media
The TikTok saga exposed something most businesses ignore: they’re building everything on platforms they don’t control. When TikTok faced a potential ban, countless creators and businesses suddenly realized they had no way to reach their audience. Your website, email list, and community platform? Those are yours. Social media? You’re just renting space, and the landlord can change the rules anytime. The smart move is treating your owned channels like a media company. Create content that serves your audience, build direct relationships, and use social platforms to drive people back to what you actually own.
Featured Projects
DoubleUp
Skip to Community Infoš Problem Most businesses settle for incremental growth, trapped in day-to-day operations rather than building systems for scale. This leads to frustration, stagnation, and missed opportunities. It’s not because they don’t want scalable growth, it’s just because they don’t know how to do it. Solution DoubleUp is a…
relaunch
Problem 1 in 4 startups fail in their first 24 months, due to some misunderstanding of their audience. Be it lack of ability to get solid product market fit, or to communicate effectively in their marketing. Solution Our solution, relaunch, is a focused community for early-stage founders who’ve had a failed launch…
reGenesisPro
reGenesisPro was a comprehensive resort management software solution, with single point data entry, developed and operated from 2012 to 2020. Genesis: The project was born out of extensive field research conducted throughout 2012, involving travel across the US and Canada to interview top resort developers and their staff for the Resort…
GoSetter
GoSetter was an innovative tool designed to revolutionize the car dealership experience, operational from 2013 to 2015. Core Concept: GoSetter provided a simple, online tour booking process that any car dealership could easily implement and use. Key Features: User-friendly interface for customers to schedule test drives and dealership tours Easy integration…